At Maison de l’Avenir, fragrance is more than a scent; it is an art form that transcends boundaries. We create unisex fragrances that empower personal expression, blending traditional craft with the latest AI technology. This dedication to elevating the art of perfumery ensures that every fragrance is a testament to our rich heritage and commitment to quality.

At Maison de l’Avenir, we seamlessly blend the artistry of fragrance creation with the innovation and endless potential of AI technology, offering a truly innovative and personalized olfactory experience to the fragrance connoisseur of today.

Our approach to being the first brand to use AI to craft our fragrances is deeply rooted in understanding and analysing human sentiment. We have used proprietary tools to analyse millions of pieces of image, text, video content across various platforms of the internet. Taking what humans are speaking about in relation to fragrance, their desires, and how they wish to use them, we have generated a robust data set of customer insights that we brought into the crafting of each olfactory profile of our fragrances, including the notes, ingredients, essential & natural oils to include. An example of this approach at its best is Maison de l’Avenir Oud Intense. We found that there is a big trend of people talking about ‘Oud’ fragrances. We also found that people were saying that they don’t want the very strong, pungent, traditional Oud as you find it in the Middle East, but a sweeter, softer Oud fragrance. This insight was brought into developing Oud Intense as a floral-oriental fragrance composition, with exquisite Oud heart notes, blending with sweeter more floral notes.

In a similar manner to this we have used AI, along with our 50-year heritage of making fragrances across 80 countries, to help us craft, insight-based, rich and long-lasting fragrances. Our AI-driven approach supports us in refining and perfecting each scent, ensuring that every fragrance meets the high expectations of those who seek an exclusive, luxurious, and long-lasting experience. Through this synergy of tradition and technology, we are crafting fragrances that honor the past while shaping the future of perfumery.

We have also created and patented a proprietary AI Fragrance Finder engine, that forms the backbone for data collection for the whole brand. The AI Fragrance Finder breaks fragrance personalisation into a simple, clear step to step, human-sentiment focused journey to provide our customers with the perfect scent for different moods and occasions.

It asks our customers to enter either the Fragrance Notes, Ingredients, Families, they like, or the Mood and Occasion they will be using the fragrance. Based on these inputs it will propose personalised, customised recommendations for people. The data collected through this process, will help us build an engaged community of customers who will be able to play a role in bringing direct insights into our ongoing product development cycle.

Drawing inspiration from our deeply rooted fragrance legacy that ps the Middle East and the West for 50 years, Maison de l’Avenir celebrates the opulence and luxury of Eastern ingredients such as Oud, Amber, Sandalwood, and Musk, while embracing the timeless sophistication and elegance of Western perfumery. Each of our fifteen meticulously crafted fragrances reflects this harmonious blend, capturing the essence of both traditions. Our commitment to excellence ensures that every scent offers an olfactory experience that transcends cultural boundaries, steeped in tradition yet shaped by innovation.

Uncompromising in quality and limited in production, Maison de l’Avenir stands at the intersection of tradition and technology. Each fragrance is meticulously crafted using the world’s finest natural and essential oils and aromatherapy ingredients chosen for their purity, potency and mood-enhancing capabilities. This dedication to superior ingredients ensures exceptional fragrance longevity and an elevated olfactory experience. Every bottle of Maison de l’Avenir is a true work of art- an opulent, AI-crafted composition that honors the past while shaping the future of perfumery. Step into a world where timeless heritage and innovation unite, delivering a sensory experience that lingers long after the first impression.